Illtud Dunsford is a farmer, Agri-Food consultant and successful serial business owner. He comes from a family that have farmed the same land for the last 300 years. His first career was in the creative industries working on film productions such as Harry Potter and the Deathly Hallows Pt 1 and Pt 2. He returned to the family farm and established a specialist meats business that won the accolade of the Best Food Producer in the UK from the BBC Food and Farming Awards. Thanks to a Nuffield Farming scholarship he moved his attention to cultured meat establishing Cellular Agriculture Ltd in 2015 as the first UK company in the space. CellAg Ltd develop novel high density perfusion bioprocess technologies which supports the emerging cultured meat industry to reach price parity with traditional meat.