As a sustainable fresh food discounter, Lidl stands for the best quality at the best price as well as for a fast, easy and reliable shopping experience. For our customers, employees and partners, we want to be the first choice at all times and rely on fairness and communication at eye level. We run our business systematically, simply and straightforwardly, and thus offer one of the best price-performance ratios. We consciously act for people and nature and are continuously committed to improving the areas of environment and climate protection, employees, social commitment and assortment.
In 1973, the first Lidl store opened in Germany. Today, as part of the Schwarz group of companies headquartered in Neckarsulm, Lidl is one of the leading food retail companies in Germany and Europe. Lidl currently operates around 11,550 stores in 30 countries worldwide. In Germany, more than 91,000 employees in over 3,200 stores ensure customer satisfaction every day.
YES, VE GAN! We are convinced: Lidl has the best vegan assortment in German food retailing! Vegan and flexitarian nutrition is a future trend that we are increasingly seeing among our customers - motivated by drivers such as sustainability, health and animal welfare. That's why we are continuously and intensively working on our vegan range to meet the demands of our customers. We now have over 500 vegan products in our range and over 50 vegan substitute products under our own vegan brand "Vemondo". With Vemondo, we want to make it easier for our retail customers to identify vegan substitute products that are climate-neutral and consistently address the issues of CO2 reduction, animal welfare and conscious nutrition. In addition, our Vemondo range won over ProVeg e.V. at the "International V-Label Award": experts and customers agree: the vegan products of Lidl's own brand Vemondo offer perfect alternatives to the consumption of animal products.
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