Just
The future of plant-based nutrition must taste great, be healthy, and affordable — while placing only minimal strain on our planet's resources. Only then will it gain acceptance across all layers of society.
Oliver Frehse is Head of Marketing & Communications at Tofutown (Just Inc.), leading market development for Just Egg and Just Meat across the DACH region. Prior to this, he spent nearly a decade building the "Wheaty" brand at Vegan Pionier TOPAS GmbH, driving its marketing, communications, and key-accounting. With over 30 years of experience across the entertainment industry, FMCG, and food industries, he combines strategic brand-building with commercial execution.
